Maanta shaqooyinka suuqgeynta dhijitaalka ah ee ugu wanaagsan

Maalmahan shaqooyin kala duwan oo ku xiran suuq geyn dijitaal ah ayaa meel fog laga fulin karaa, bacdamaa aysan u baahneyn goob muuqaal ah oo gaar ah. Qofku wuxuu horumarin karaa suuq geynta dijitaalka ah inta uu ku dhex wareegayo adduunka oo uu lacag ku kasban karo shaqadiisa fog. Waa kuwan shaqooyinka suuqgeynta dhijitaalka ah ee ugu fiican.

Naqshadeeyaha UX

Shaqada xirfadleydan ayaa ah in la sameeyo is-dhexgalka ka dhexeeya isticmaaleyaasha iyo badeecada iyo adeegyada shirkada dhijitaalka ah aad u fiican. Wuxuu sidoo kale mas'uul ka yahay sii wadida tayada sare ee waxyaabaha ku jira, muuqaal qurux badan iyo hubinta in shirkada ay sameyso isku xirnaan.

Erayo fudud, naqshadeeye UX waa mid takhasus leh oo abuuraya ama horumarinaya shey si ay ugu habboon tahay, xallinta dhibaatooyinka ugu waaweyn iyo howlaha isticmaaleyaasha. Tusaale ahaan, wuxuu ka fikiraa codsi ku saabsan dalbashada wax soo saar ama adeeg si dhammaan waxyaabaha ay yihiin kuwo macquul ah oo la fahmi karo, oo macaamilku si dhakhso leh u fahmo sida loo isticmaalo.

Tani runtii waa mid ka mid ah shaqooyinka ugu fog fog ee suuq geynta dijitaalka ah. Maaddaama ay fursad u siiso fursadda xorriyadda dhaqdhaqaaqa maalin kasta.

Maareeyaha Warbaahinta Bulshada

The Maareeyaha Warbaahinta Bulshada is the professional who creates content for the social networks of a brand or company. This content must be in accordance with the public image that the brand or company wants to project. The Maareeyaha Warbaahinta Bulshada works together with the Maareeyaha bulshada to improve the communication of that brand or company with customers and potential customers.

Maareeyaha bulshada

The Maareeyaha bulshada is the professional who deals with processing and managing the social networks of a brand or company. He/she is responsible for adding clients, fans and followers to a company's social networks. The community manager must interact with them, listening and analyzing their opinions. One of the most important goals of this professional is to build a stable relationship with customers, which lasts over time.

The difference between a Maareeyaha bulshada and a Maareeyaha Warbaahinta Bulshada is that the former manages a brand's social networks, while the latter creates content for them.

Falanqeeyaha dhijitaalka ah

Shaqada falanqeeyaha dhijitaalka ah wuxuu ka kooban yahay falanqaynta si faahfaahsan saamaynta ficil ee ay shirkad ama shirkad ku sameyso warbaahinteeda dhijitaalka ah. Iyada oo ku saleysan macluumaadkaas, falanqeeyaha dhijitaalka ah wuxuu soo jeedinayaa isbedelo lagu hagaajinayo khibrada. Xirfadlahaani sidoo kale waa inuu cadeeyaa dhibaatooyinka, xakameeyaa taraafikada websaydhada oo uu gartaa gabagabada ku saabsan macluumaadka uu gacanta ku hayo.

Maareeyaha Suuqgeynta Mobilada

Xirfadyahankan ayaa ah kan abuuraya isla markaana adeegsanaya istiraatiijiyada suuqgeynta internetka ee loogu talagalay taleefannada mobilada. Xaqiiqdu waxay tahay in qof walba uu haysto taleefanka gacanta, marka waa lagama maarmaan in la abuuro istiraatiijiyad suuq geyn oo dhijitaal ah oo si gaar ah loogu talagalay aaladda moobiilka. Telefoonka gacantu wuxuu leeyahay helitaan deg deg ah oo sahlan oo internetka ah, kaas oo door bidaaya adeegsiga fikradaha hal abuurka leh ee keena iibka badan.

Lataliyaha SEO

Shaqada xirfadlenimadani waxay ka kooban tahay gaarista in shirkad ama shirkad leh awood xoog leh meelihii ugu horreeyay ee matoorada raadinta internetka. Hadafka ugu dambeeya ayaa ah in astaankani leeyahay taraafikada sare sidaas darteedna ay u helaan macaamiil tiro badan.

Khabiirka Neuromarketing

Shaqada khabiirka neuromarketing waa in uu darsado geedi socodka wax iibsiga ee macmiilka: ka hor inta aan la iibsan badeecada, goorta sida dhabta ah loo iibsado, iyo dabagalka ugu dambeeya ka dib marka alaabada la iibsado. Khabiirkan takhasuska leh wuxuu falanqeynayaa dabeecadda iyo shucuurta macmiilka ee nidaamka iibsashada.

Gunaanad

Shaqooyinka suuqgeynta dhijitaalka ah ee fog ayaa u oggolaanaya qofka inuu isku miisaamo waxqabadka xirfadeed iyo nolosha shaqsiga ah. Taasi waa sababta qaabkan shaqo u sii kordhayo looga jecel yahay adduunka oo dhan.